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Briefing: Hello TransTech going all in on ride-hailing through partnership with Didi rival
哈啰出行打车业务81城同步上线 接入嘀嗒打造多元出行平台-Sina Tech
What happened: Hello TransTech, formerly known as Hello Bike, has entered partnership with Dida Chuxing, an up-and-coming competitor of Didi Chuxing, to speed up its foray into the ride-hailing industry. The tie-up would allow Hello TransTech users to hail taxis in 81 cities countrywide, including Shanghai, Nanjing and Chengdu, the three cities where the company start piloting taxi-hailing service on October 11.
Why it’s important: China’s transportation industry is experiencing a swift change of power in both two-wheeled and four-wheeled mobility services. As Mobike being acquired by Meituan and ofo stuck in cash strains, Alibaba-backed Hello TransTech rise quickly to gain market shares through deposit-free services and integration with Alibaba’s online food delivery service Ele.me. The bike rental startup now tries to pivot into four-wheeled mobility through a partnership with Dida Chuxing. As the second-largest ride-hailing company in China, Dida’s daily active users ballooned to 10.2 million while Didi is suffering from scandals about rider safety and industry monopoly.