Chinese internet giant Tencent will invest billions of dollars to spur the company’s push into cloud computing aimed at business clients, a senior executive of the company said Friday.

The move, which is part of an organizational overhaul announced in late September, comes as the company seeks a new growth narrative amid ongoing challenges to its core consumer-facing businesses including gaming and social apps. Expansion out of their traditional strengths and into more business and industry-focused customers could test the company’s fortitude.

“It’s definitely a challenge,” Dowson Tong, senior executive vice president of Tencent and president of the company’s Cloud and Smart Industries business group (CSIG) said in an interview. “But we’re not complete strangers to the enterprise model,” he said, adding that Tencent has hundreds of thousands of existing customers for its enterprise cloud business.

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Colum Murphy

Managing Editor, Technode.