Alibaba's 800 Million RMB Challenge to WeChat's Red Envelope Photo Campaign

Alibaba's finance arm, Ant Financial, tested their own red envelope marketing campaign on Monday, mimicking the red…


The Shanghai Government Is Compensating VCs For Sour Startups

Starting February 1st, the Shanghai government will compensate investment firms for losses incurred while investing in…


The Red Envelope Wars Have Begun: WeChat Tests Photo Campaign A Week Before Chinese New Year

On Tuesday afternoon around 4 p.m, blurry photos started appearing in WeChat "Moments," or the newsfeed feature of the…


This Startup Wants to Disrupt China's Billion Dollar Gray Market

Alex is a twenty-three year old woman from China who studies fashion marketing in London. She also does daigou on the…


5 Things You Should Know About China's Luxury Market

2015 was a tumultuous year for China's multi-billion dollar luxury goods market. A plunging stock market, crackdowns on…


Uber Is Targeting China's White Collar Workers With Charity Campaigns

Uber is packing this year with charity campaigns aimed at winning over China's white collar workers. "In our more…


Asia Hardware Battle 2016: Now Accepting Applications!

Here in Asia, we're the first to see the sun rise. We're the continent with the most people and some of the oldest…


Education Startups Capitalize on China's 'Maker' Movement

Chinese parents are notorious for enrolling their children in a multitude of co-curricular classes, and now the rise in…


Keep Your New Year's Resolutions With These 5 Chinese Apps

Another year, another chance to make good on some new resolutions... or any old ones you might've abandoned in 2015. To…


ZTE's Plan for 2016: Boost Brand Loyalty by Involving Users in Product Development

Chinese telecoms equipment and smartphone supplier ZTE will use 2016 to build brand loyalty and brand awareness by…