On 12nd July, MediaTek whose phone chips  and “Turn-key”  (from chips to software design) solution has enabled hundreds of Chinese Shanzhai phone manufacturers to make phones easily, made an announcement saying that it joined the Open Handset Alliance and decided to play with Android market.

One month later, in a talk with a friend from MediaTek, I have been told that MediaTek has finished the development of its Android-powered 3G phone chip. “This will drag the Android phone price down to $100 or even less”, he said.

Interesting enough, yesterday the first MediaTek’s Android phone (T3333a) was spotted in Shenzhen’s Shanzhai market. The rumor also revealed its specs, Android 2.1, Dual-Sim supported, RAM 256M+ROM 512M.

With the strong connection with Shanzhai phone manufacturers, will we see MediaTek repeats another success in Chinese phone market? and will Android eventually become the replacement of Shangzhai’s phone OS? There is possibility, but we have to note that the Chinese mobile market is changing rapidly.

1. The smart phone market has been re-defined. Nokia is still there, together with the ‘closed’ Apple’s iPhone and the tens of ‘open’ Android supporters (brands include Lenova, HTC etc).

2. Educating the millions of Shanzhan users could be challenging? Touch screen and multi-threads are fancy, but are they for geeks only? Would low-education and low-income Shanzhan users like it? Is Android too advanced beyond those users’ need?

3. Like Nokia, Motorola etc, most likely MediaTek will soon spend effort on its own Android application market. It would be a good news for Android application developers, but as a late comer in the hyped Chinese app store market and every app market operator is hungry for good applications and developers, MediaTek is mission might not be easy.

4. App store is also a game-changing strategy in mobile phone market. The strategy to operate the app stores will be the key to succeed. And whether the users could quickly accept the new ways of playing with apps is another question.

But one thing is for sure, Android phone market is growing superb fast and it will be the No.1 target for any parties in Chinese market.

[image via Gigjets]

Dr. Gang Lu - Founder of TechNode. He's a Blogger, a Geek, a PhD and a Speaker, with passion in Tech, Internet and R'N'R.

Join the Conversation


  1. $100 is still too expensive. I talked to some design houses in Shanghai and they say low-education and low income people would only pay 400RMB at most for a cell phone. And cell phones at that price already have everything these people need. By the way, I saw in HuaQiang North today some Pad running Android cost around 550RMB only.

  2. well i wonder if the typical citizen even know what to do with a smartphone. and if app is the key to success, wheres' the revenue model, since most users are not willing to spend money on apps? is free ruining everything?

  3. 经过百余年的借鉴、融合、探索、创造的中国油画,在新世纪更显现出融入中华民族血液的自觉意识,人文精神的高扬及对现实的关怀,题材内容、形式风格和手法的多样化成为当代油画家的重要特征。此信息由

  4. The Phone tracker is otherwise a simple Caller ID facility. The application covers all landline numbers, cell phones, mobile handsets, and the busy business lines that are in use in USA. The working is much simpler than dialing a phone number. The Phone tracker has a search box. The number ( remember phone numbers of US only ) needs to be fed in the search box, which fetches the basic profile of the number like the name of the city and zone which it belongs to. The additional which is payable enables viewing of the entire profile like the name of the owner, his address and the map of the zonal reach.

Leave a comment

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.