Interview with Rekoo CEO Liu Yong

I spoke to Rekoo’s CEO Liu Yong last week.  He studied at Beijing University  and graduated with a degree in Physics.  Later he went to the United States for further study.  He first got a master degree in computer science from the University of Illinois at Urbana Champaign, and then, a MBA from Kellog School of Management in Northwestern University.

After working a few years, he returned to China and started his first venture in 2003.  eFriendsNet is a social networking focus on dating services.  At its peak, it had 5 million visitors per day.  Liu sold it to a  French public company in 2006.  And by 2008, he was ready to started another venture.  And this time, he started a social game company – Rekoo.

“It is easier to find business model for a game company,” said Liu.  Oh yes, people like games and pay for them.  Games are the largest revenue sources for Chinese internet companies.  And social games was the upcoming trend in 2008.  He started with China market, but very soon, find it much easier to develop overseas market.

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