With everything converging towards being social, social-commerce is the new hot thing. Now that Chinese are savvy internet shoppers with cash to serve their lifestyle, social commerce is a great business to be in.

Originally incubated in Taiwanese Government organization, III, Pinkoi.com is a social e-commerce platform for designers and artists to sell their unique products.  While walking around a night market in Taipei sipping my bubble tea, I stumbled across small market stalls selling hand-made designer t-shirts, jewellery and lamp shades. It is these independent artists that Pinkoi aims to support in getting their products out to the world. This week, I talked with one of the co-founders, Peter Yen, to get the story behind Pinkoi.

Starting Pinkoi

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

What you get

Full access to all premium content and our full archives

Members'-only newsletters

Preferential access and discounts to all TechNode events

Direct access to the TechNode newsroom

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

Jason Lim

Jason is an Australian born Chinese living in Beijing, specializing in entrepreneurship, start-ups and the investment eco-system in China, especially in the tech and social area.