In China, there are tonnes of LBS applications that are all trying to break into the lucrative local deal market. Many companies are converging towards check-ins to earn points and redeem a discount. Jiepang and Digu like Foursquare and Dianping like Yelp, are almost street-fighting for the local merchant market.

Down in Singapore, a new technology start-up company, Gozo Labs, has launched a  location-based mobile marketing solution. Called around!, this is a free-to-download iPhone application that offers shopping discounts in Singapore.

When users open the around! application, it detects where they are and provides a list of exclusive promotions available within the vicinity. Users who wish to access a promotion simply show the retail partner the Quick Response (QR) matrix bar code on their mobile phone, and will receive the discount.

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Jason Lim

Jason is an Australian born Chinese living in Beijing, specializing in entrepreneurship, start-ups and the investment eco-system in China, especially in the tech and social area.