Kaixin001, one of the most popular Chinese SNS service is considering shifting its strategy regarding group buying, people familiar with the matter said. The company will team up with a third party daily deal service to operate its own group buying service.
For the past month, Chinese groupons including Lashou, Meituan, Ftuan and Manzuo all approached the Beijing-based SNS to negotiate the potential tie-up.
Kaixin001 made its first foray into group buying forefront in last Decmember, targeting white-collars in big cities.
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