Today in Beijing, at the ‘China Unicom Mobile Internet Application Industry Summit’, it was reiterated how much the makers of Fruit Ninja, Halfbrick Studios will co-operate with China Unicom.

Halfbrick Studios CEO, Shaniel Deo said on stage “I’m really excited about the Chinese market and mobile internet and our fans. We have so much potential to do more for our fans and provide lasting value. Wo+ gives me one more reason to be excited.”

China Unicom, one of the leading telecom providers in China, is planning to put more energy into its mobile advertising platform. It will be looking to strong partners like Halfbrick to give advertisers strong media space for more dynamic, real time ads. Halfbrick also signed an agreement with Great Wall to co-operate in next year’s Global Mobile Internet Conference.

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Jason Lim

Jason is an Australian born Chinese living in Beijing, specializing in entrepreneurship, start-ups and the investment eco-system in China, especially in the tech and social area.