Mobile Monday: Experiencing Mobile Reading, April 23rd

The whole publishing industry has been strongly affected by smart devices and new content distribution channels with them. More and more people are turning to smart devices as their major means of reading and getting information. Books count as a major app category in Apple AppStore; and the iPhone/iPad Newsstand opened a door for “new age” publishers and traditional media to compete directly on the same stage.

Yet we are still at the very beginning of a new age of publishing. Smart devices open a whole world of new possibilities to improve people’s reading experience. And we are far away from mastering them as we did with the traditional paper-based publishing means.

The coming MoMo invites pioneers of the mobile publishing industry. They have different backgrounds from art, culture and traditional publishing areas, and finally found themselves together facing these new challenges and opportunities. Let’s hear their story, their life experiences, and their vision about the future of mobile reading.

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