China SNS in Three Words: Moblie, Interest Graph and Open

Facebook’s legendary IPO show invites us to dig deeper into this topic again, the influence surely has traveled across the Atlantic from streets to China. In a recent discussion on China’s SNS development, Cheng Binghao, CEO of kaixin001.com made some good points. As a leading SNS platform targeting the particular group of white-collars, kaixin001 (meaning “happiness” in Chinese) still see this field with an optimistic attitude.

Future Belongs to Mobile Internet

Cheng believed that Facebook’s approaches to mobile Internet had just begun, and there would be more to expect. He also believed that with the popularity of smart phones in China and the exceptional advantage of data processing from the mobiles, in the near future there’ll be more users visiting the service from mobile devices than from PC. Moreover, the upgrading of new technologies and business models such as O2O (online to offline) and LBS(Location based service) can improve the experiences on mobile internet. He also commented on Facebook’s acquring Instagram and Glancee, and illustrated kaixin001’s focus on the mobile clients.

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