iResearch, a Chinese third-party research company, expects that revenues from mobile games will reach 9.19 billion Yuan (about $1.5 bn) in 2013, up 371.1% year-over-year, thanks to significant increase in smartphone users and mobile game players. iResearch estimates the sector will have a 100% growth in 2014.
There were 905 companies in mobile gaming in China in the first half of 2013, an 22% increase year-over-year, according to iResearch, as the fact that mobile games are increasingly profitable attracted more developers.
Nowadays it’s easy to export mobile games overseas thanks to global platforms like the App Store and Android app stores, and a lot of mobile games by Chinese developers have generated revenues from markets such as Southeast Asia, Brazil and Russia. It’s one of the most efficient ways for smaller Chinese companies to make money from overseas. To become meaningful players in overseas markets, Chinese should work on distribution channels and branding, iResearch concludes.
Of the 22 acquisitions China A share companies have finished in the past ten months of this year, 56.6% are directly related to mobile games.
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