Umeox, a Shenzhen-based smartphone manufacturer, recently released its homegrown smartwatch Omate in domestic market for the first time after launching the first two generations overseas, mainly in European markets, such as Germany and France. The smatwatch is priced at 1,888 yuan ($307.48) (report in Chinese).

Enabled by Android 2.2 system, Omate sports MTK dual-core processer and 240*240 pixels resolution. With the gadget, users can make phone calls, take pictures and receive messages from Android-powered smartphone that is bundled with it.

The product is expected to hit market by the end of this year. But actually, it is already available on the market, since Umeox has unveiled an Omate-based custom smartwatch for Babytree, an e-commerce company specializing in the sale of maternal and infant care products. With a price tag of 1,499 yuan, 2,000 sets of the product have been sold out on the first day of its release.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.