Joyme, a Beijing-based mobile game portal operator, reportedly received 130 million yuan ($21.5 million) of Series B funding from Fosun Group’s venture capital arm Fosun Venture Capital Investment and followed by existing investor BlueRun Ventures (via Tech Sina). The company has received several million U.S. dollars in series A investment from BlueRun Ventures in 2011.

The capital will be invested in team expansion, content and branding, according to Chen Yang, founder of the company. He added that Joyme will release a new development strategy in March this year, aiming to provide comprehensive service to players, developers and distribution platforms.

Founded in 2011, Joyme is a gaming community which provides products such as game guides, gaming information and mobile apps. The company is now run by a 100+ member team headed by Chen Yang, former lead producer of EA China.

Fosun has previously invested in Perfect World and LineKong, while BlueRun is the investor of Waze, Ganji and Meilishuo.

image credit: Joyme

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Emma Lee

Emma Lee (Li Xin) was TechNode's e-commerce and new retail reporter until June 2022, when she moved to Sixth Tone to cover technology and consumption. Get in touch with her via or Twitter.

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