You must have heard complaints like “Online ads are useless!”, even if you don’t necessarily agree with. When ads platforms do not deliver results as promised, there seems to be nothing much customers can do. That’s why most emerging marketing systems now charge based on cost per action (CPA).Offerme2 (or Offerme Square), for example, is expanding fast in Taiwan. Its Android app is ranked high recently. I ask co-founder Sam Lee to share their objectives and experiences so far.

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TechNode Guest Editors represent the best our community has to offer: insight and perspective on how technology is affecting business and culture in China