Qihoo 360, the leading Internet security and browser provider in China, just announced a strategic partnership with Sungy Mobile, the Android launcher and mobile service developer that got listed on the NASDAQ several months ago.

The whole idea of the partnership is Sungy Mobile will promote Qihoo’s mobile security and other services in markets outside China through its GO Series, including a launcher and a set of tools for customizing your Android system.

Unlike many in the rest of the world who think Android launcher is for making the smartphone system more customizable or clean, Chinese developers think it is strategic: an entry point to all Android phones.

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Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com