U.S. Smart Wearables Maker Fitbit Landing in China

Fitbit, Inc., a leading U.S. smart wearables maker in the fast-growing connected health and fitness category, has officially entered China this week.

At the launch event, the San Francisco-based startup introduced four products into Chinese market, including an activity and sleep-tracking wristband Fitbit Flex (RMB 898/around $145), a clip-based activity and sleep tracker Fitbit One (RMB 898), a clip-based activity tracker Fitbit Zip (RMB 498) and a Wifi smart scale Fitbit Aria (RMB 1,198).

These products are now available for sale in China at JD.com, Apple Stores, FunTalk outlets and will enter the other renowned e-commerce portals in China in succession.

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