Four months ago, WeChat released an API (application programming interface) for connected hardware to develop applications running off WeChat public accounts. Recently WeChat decided to accept requests not only from established businesses but also from individual hardware developers. The integration process for these apps takes just two weeks to complete, according to WeChat.

WeChat hardware integration allows control over these products through WeChat public accounts and social features, taking advantage of the dominant mobile social service in China.

When WeChat released the API, several activity trackers (such as fitness and health trackers) became WeChat-connected so that users can follow their activity data, or see how well they or their WeChat contacts perform on the ranking chart. At Tencent’s annual partner conference this week, several more WeChat hardware products, in sectors such as healthcare, wearable and TV, were showcased to show what WeChat integration can do and what its potential is. Here are some examples.

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Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com