Editor’s Note: This post is contributed by Grata, a Beijing-based software company that helps businesses turn their WeChat Official Accounts (or Public Accounts) into multi-agent contact centers for customer service, sales, and support. Grata’s clients include international hospitality, travel, automotive, and retail brands. Grata is a 500 Startups company; other investors include Hugo Barra (@Xiaomi),  Robin Chan (angel in Twitter, Foursquare, Square, and Xiaomi), Chris Evdemon (@Innovation Works), Cherubic Ventures, and Joe Lonsdale (@Palantir, @Formation|8).

To celebrate the fourth anniversary of WeChat’s launch, Tencent Tech shared a 38-slide deck on January 27, 2015 titled “WeChat’s Impact: Inaugural Report on WeChat Platform Data” (our translation).

The report boasts some impressive statistics, most of them pulled from extensive survey data from the China Academy of Information and Communications Technology over the last year. Some of the highlights include:

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TechNode Guest Editors represent the best our community has to offer: insight and perspective on how technology is affecting business and culture in China