JPush Raises Fresh Funding in China’s Crowded Notification Market

JPush, a push notification solution provider, has announced an eight-digit Series B funding led by Fosun with participation of Mandra Capital and returning investor IDG Capital Partners. The company’s CEO Wang Xiaodao disclosed that the new funding is earmarked for R&D, infrastructure construction and marketing.

JPush is a third-party push notification service targeted at both iOS and Android platforms, helping app developers to engage with their user bases more quickly and effectively.

The company also offers a data analytics service that shows metrics such as how many notifications were clicked and opened, and which platform has a higher reaction rate. In a move to expand beyond the notification business, JPush’s latest product JPush IM allows developers to integrate IM features in the apps.

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