Getui, a third-party push notification service provider, announced on Thursday a 700 million RMB (108 million USD) C round led by Haitong Securities and China Minsheng Bank, followed by all existing Series B investors including SAIF Partners and U.S. venture firm WI Harper.

Launched in 2010, Getui offers push notification services, helping app developers to engage their customers more effectively with data-driven analysis on customer profiles.

The company is growing quickly, recording an installed app user base of 8 billion (500 million overseas users), up from 2 billion as of July 2014. Currently, the service covers 1 billion mobile devices and 420,000 app developers. Its clients include Qunar, Didi Chuxing, Weibo, Moji and Baofeng.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.