Who says gaming isn’t romantic? A female-targeted mobile game Love and the Producer (恋与制作人) (our translation) has taken China by storm in little over two weeks after it went live on iOS on December 13th. Developed by Suzhou-based gaming company Page Games (苏州叠纸网络科技), the game is a relationship simulation targeted at women and girls. The game has taken over Honour of Kings and is now ranked the second most popular download on the App Store in the gaming category.

The game’s storyline begins like this: you take over a family business, a TV production and entertainment company, and while building your empire you develop romances with four possible male suitors. All of them are handsome and in love with you. During the game, you are able to chat with the hotties and even produce a variety show for your virtual “sweetheart.”

The game has seen 766,000 downloads on iOS since the game’s release, according to gaming news site Youxi Putao. The game, which went live on all platforms on December 20, is expected to pocket RMB 50 million ($7.6 million) in revenue during its first month.

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Timmy Shen

Timmy Shen is a technology reporter based in Beijing. He's passionate about photography, education, food and all things tech. Send tips and feedback to timmyshen@technode.com or follow him on twitter at...