On Thursday, Microsoft spin-off Xiaoice announced the launch of its first batch of AI clones, which have been created by social media influencers. Users can now engage with these digital replicas of real individuals through the X Eva app. Xiaoice plans to release new clones every Thursday until it reaches its initial goal of unveiling 300 digital clones as part of its AI trial. The AI clones possess the ability to engage in real-time “emotional interactions” with humans and even have their own “friend circles,” according to the company. [Xiaoice announcement, in Chinese]