Starbucks uses China as a testing ground for its new website: What’s improved, what’s expected

Editor's note: This was contributed by Clement Ledormeur, Digital Project Director at digital agency 31Ten, and Vladimir Garnele, UX-UI designer and pa…

We tried Starbucks Roastery’s AR game, and this is what we think

The practice of drinking tea has a long history in China, having originated there during the Tang Dynasty. But in 2017, the practice of drinking coffee…

New WeChat feature shows that Starbucks is no longer a foreign brand

After the stunning success of hongbao (红包 or “lucky money” in English) and the more recent gold gifting, WeChat has partnered with Starbucks to offer c…

This F&B Incubator Wants to Find China’s Next Starbucks

If you came to Beijing for the Summer Olympics in 2008, you would be hard pressed to find an affordable variety of palatable non-Chinese food. However,…

Local Companies Dominate The List Of Top 30 Employers In China, Led By Tencent

On Friday, Zhaopin.com announced their annual China Best Employer Award with Tencent as the #1 employer in China. This annual award is jointly issued …

This Chinese Smart Coffee Machine Wants To Make You A Perfect Cup Of Coffee

Shenzhen-based Auroma Brewing Company makes a connected coffee machine that tailors coffee to each person's liking by controlling variables such as cof…

Jiepang, the Leading Chinese Check-in Service Announces the Partnership with Starbucks

You would not agree that Starbucks could serve you the best coffee of the world, but definitely it is one of the best cafe shop embracing some new ide…