During the latest ChinaJoy game festival held in Shanghai couple weeks ago, we got constant lectures from big names predicting that client game is yesterday, web game is today, while mobile game is tomorrow. In what seems to be echoing the prediction, we’ve seen innumerable startup riding on the trends which supposedly lead to tomorrow and flocked to gold mine the future by making their contribution to the thriving mobile game world.

Burgeoning Mobile Game Market

According to a recent report, over 70% of Apple app store’s IAP (in-app purchase) were made within game apps, even though game only represents 17% of total apps in the Apple ecosystem. The sheer revenue potential speaks to a grand future picture. However, what always accompany the opportunities are risks and competition. Spotted the early promising sign of mobile gaming, in addition to some long-established mobile game developers like WiStone, PunchBox and so forth, big guys like Juren, Shanda and Renren also branched out to the new and untapped territory.

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Gang Lu

Dr. Gang Lu - Founder of TechNode. He's a Blogger, a Geek, a PhD and a Speaker, with passion in Tech, Internet and R'N'R.