Tencent officially launched an online Karaoke service, Just Wanna Karaoke, which began public testing in May. It is developed by 91KGE, a music game development company, and Tencent calls it a social game. It’s, however, no more than a combination of YY Music and Changba.

YY Music is an online live music show platform that sells virtual gifts to audiences to buy for performers. Changba is a mobile Karaoke app that recently started selling virtual gifts as well. Two months ago YY Music launched a major update of its mobile app that added live video broadcasting. YY is trying to expand from music to other forms of performance, such as oral storytelling, as well. Changba, starting with audio only, began supporting videos recently.

It is believed that eventually the two forms of services will become one, no matter it is on PC or mobile, with audio or video, through singing songs or giving talks. It may be called online show business.

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Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com