Months after the official announcement, WeChat Mini Apps are finally here.

On November 18, Zhang Xialong, Tencent Senior Vice President and the “Father of WeChat”, posted a picture on Moments of his home screen filled with WeChat Mini Apps. This suggests that the apps themselves can actually be placed on the home screen, not just inside WeChat itself, at least for Android phones.

At the beginning of 2016, Zhang Xiaolong introduced the idea of “an app within an app within WeChat”, saying, “These are apps these are apps that you don’t need to install; you can open them simply by searching or scanning a QR code. This make for one-time use apps.”

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mjkim

MJ explores the startup community across a variety of industries. MJ is particularly interested in O2O and Big Data. MJ is based in Shanghai.