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Video: Confessions of Singles’ Day handchoppers
Alibaba saw a record-breaking GMV totaling RMB 168.2 billion ($25.3 billion) in its sales on Singles’ Day. Behind that are the “handchoppers”—shopaholics who say they will have to chop off their hand before they stop buying stuff online—vying for discounted goods in full force. We talked to a couple of them, and this is what we found.
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