Apple has launched a large-scale trade-in program on Alibaba’s Tmall marketplace to boost its sales in China, allowing Android users to jump ship and buy into the US tech giant’s ecosystem.

Previously, Apple’s Giveback program was only available through the company’s retail stores. Its Tmall trade-ins make the initiative more accessible for users and all major product categories, from iPhone to Mac, are included.

The trade-in program is not only restricted to Apple products. It covers nearly all of the mainstream Android phones manufactured by major smartphone makers, including Samsung, Huawei, Xiaomi, OPPO, Vivo, HTC, OnePlus and Lenovo.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.