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With over 750 million monthly active users, WeChat is indispensable for any company that’s serious about growing its presence in China. However, while WeChat official accounts are relatively cheap marketing tools, they have one major weakness: Tencent likes to keep a lot of data to itself. “WeChat is a private platform,” says Alexis Bonhomme, the co-founder […]
Author Archives: Eva Xiao
Eva Xiao is a tech reporter based in Shanghai. Contact her at eva.xiao@technode.com or evawxiao (wechat & twitter).
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