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Localytics Acquires Splitforce to Rollout Predictive Marketing Tools

Localytics, the marketing and analytics platform for mobile and web apps, today announced its acquisition of Splitforce, an automated optimization tool purpose-built for mobile apps. With the acquisition, Splitforce co-founders Zac Aghion and David Ruiz join the Localytics team, bringing additional data science expertise to fuel the company’s predictive app marketing capabilities. A tool for […]

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Nearby Happy Hours When You Want Them with Olifun

Location-based apps are great tools to find places nearby with happy hours and promotions on. Of course, these apps are handy when simply looking for nice bars or restaurants nearby. But location is not necessarily the only parameter when screening out irrelevant options. There’s no benefit in recommending users a bar in the morning, when […]

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Indian Interactive How-to Guide Whatfix Wins DreamPlus Startup Battlefield in Seoul

Co-founders of Whatfix with Hanwha CEO S&C Kim Yong Wook Whilst Asian Games in Incheon is coming to an end, Asian startup battlefield heats up in Seoul with passionate entrepreneurs competing for their innovative ideas. DreamPlus Alliance, an alliance composed of top accelerators from 12 Asian regions, announced the winner of its two-day startup competition DreamPlus Day […]

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Talent Management Platform Rumarocket Wins Seedstars World Battlefield in Shanghai

Rumarocket CEO Kathleen Yu (R2) with SSW Regional Winner Ticket After successful first edition in 2013 across 20 cities, Seedstars World (SSW), a global startup competition focused on emerging markets and fast-growing startup scenes, continues its initiatives this year and heads to 35 cities across Africa, the Middle East, Asia and Latin America for promising startups. Shanghai leg of […]

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You’re Not in Kansas Anymore

Chinese users are totally different from Western users. Shocking, I know. Mind = blown. The problem is that this is so obvious that most startups with foreign founders tend to gloss over this fact too quickly and don’t take into consideration just how different the users, and thusly the market, can actually be. So no matter how badass you think you are, how driven you are to succeed, you better reign in the optimism and do your homework because China will hand you your ass faster than you can Snapchat a picture of it as a momento of that time you had the world by the balls.

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Hardware Accelerator HAXLR8R Partner Benjamin Joffe: What Projects We Don’t Accept

Benjamin Joffe, General Partner at hardware accelerator HAXLR8R, took the stage of 2014 TechCrunch China/TechNode event this week, saying there’re a dozen of categories of hardware projects they don’t accept. Based in Shenzhen, China, HAXLR8R is an accelerator for hardware device makers, offering seed fund, office space and mentorship. Since the first batch in 2012, some […]

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