Chinese e-commerce giant Alibaba announced today a plan to construct an all-around family entertainment ecosystem that covers the fields of films & movies, music, game, education and e-commerce based on its set-top-box product Tmall Box.

Alibaba continues its cooperation with Wasu Media, one of the several state-authorized content providers, in entertainment contents. Wasu Media will contribute more than 6,000 movies and 150,000 hours of TV plays to the ecosystem, according to Liu Chunning, president of Alibaba’s Digital Entertainment Business Department. Alibaba also teamed up with Dolby and DTS, two audio technology companies, to provide better audio and visual experiences. The music contents will be streamed from Xiami, a subsidiary of Alibaba.

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

What you get

Full access to all premium content and our full archives

Members'-only newsletters

Preferential access and discounts to all TechNode events

Direct access to the TechNode newsroom

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.