Old tricks don’t work anymore. Brands’ advertising ROI in China have been tumbling down to subzero levels in the past years. What was once the El Dorado of marketers is becoming a blood red ocean. New channels pop up every day for the pleasure of Chinese consumers and the headaches of brands trying to reach […]
Author Archives: Junse Lee
Junse lives in the future. She is interested in new rules and ethics technology will bring into people's lives.
