Shortly after its launch in the same month of last year, Qihoo’s search service became the second largest in China. Later, unsurprisingly, it became a full-fledged search service with the launch of an independent search site, more vertical channels such as musicmedical & healthcare, shopping, maps (powered by AutoNavi), and Weibo serach (powered by Yunyun), and a mobile version. One the mobile end it came up with Leidian.com, an app search that is complementary to its mobile app manager.

As of June 2013, it had pocketed 16.58% search market share and a 15.26% share in usage, according to CNZZ, a third-party online data service. (Update: August 7th when the company celebrated the first birthday, Qi Xiangdong, president of Qihoo claimed its market share had reached 20% citing a research report by iResearch) Considering it is in talks with Sogou, the third largest search engine with a 9% market share, on potential acquisition or a strategic investment (Update: Sogou would choose Tencent eventually.) and now is powering the search business of Netease’s, what it is involved is about a quarter of China’s search market. Earlier this year, Qi said that their goal for this year is a 20% market share and that for 2015 is 40%.

source: CNZZ

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Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com