Tech in China 2013: Chinese Online Reading Industry Undergone Major Shakeup

The scene of online reading and, more recently, mobile reading witnessed dramatic change this year. The competition among online literature sites went nuclear and e-publishing platforms continued their efforts to perfect reading experiences for users.

Here we summarized a list for major events of the online reading industry:

Internet companies swarmed into online literature sector, because literature is on the upstream of entertainment industry. The development of online literature will open up more cooperation opportunities with film, gaming and animation industry, according to Chen Wu, vice president of Tencent. He predicted that the value of literature industry will total 10 billion yuan, exceeding 100 billion yuan together with the output of related industries.

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